Skip to main content

Most Commonly Visited Pages on K-12 Websites

Top 10 Most Popular Webpages

A woman works on a laptop at a desk in a bright office.Between managing district announcements, fixing broken links, and ensuring accessibility compliance, school webmasters rarely have enough hours in the day. The secret to a highly effective district or school website isn’t making sure every single page is jaw-dropping—it's ensuring that the top 5% of pages your community relies on everyday look spectacular and stay flawlessly updated.

So, where are your families actually clicking? Below, we look at the data behind K-12 web traffic to highlight the "VIP pages" that drive the most engagement. Use this blueprint to decide where to invest your best design efforts, focus your proofreading, and maximize your limited time.

District Websites

  1. Main Home Page
  2. Calendars
  3. HR/Employee Resources
  4. Enrollment
  5. Lunch Menus/Nutrition Services
  6. Staff Directory
  7. Transportation
  8. Bell Schedules
  9. School Board
  10. Back To School
     

School Websites

  1. Main Home Page
  2. Calendars
  3. Staff Directory
  4. Parent/Student Resources
  5. Lunch Menus/Nutrition Services
  6. Enrollment
  7. About Us/School Info
  8. Athletics (MS/HS)
  9. Bell Schedule
  10. Academics